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Wednesday, 21 December 2011

Jealous 21: Aiming to be the wardrobe solution for girls - Fashion United

Jealous 21 the Rs 50 crores brand that offers a range of casual, trendy and stylish clothing for girls is looking at becoming the wardrobe solution for young girls. The brand that pioneered the concept of ‘Three Hip Sizes for Every Waist Size’ has major expansion plans through the franchisee route to tap the unexplored smaller towns. To woo young  girls,  it  has  now  tied  up with pop diva
Britney Spears to promote her album ‘Femme Fatale’ in India. As a part of the association, Jealous 21 will introduce the “Jealous 21 Go all the way” contest by which winners will get a chance to attend the Britney Spears concert scheduled for December 10 at Puerto Rico. Jealous 21 is a brand from Indus-League Clothing. Elaborating on the company’s plans Rachna Aggarwal, CEO says, “So far Indus League has been opening only through own stores. But this season, we are looking at franchising as an option especially in smaller towns. Indeed, we will continue to run flagship stores on our own.” Aggarwal says the plan is to open a dozen franchisee stores in October alone. They will have a combination of brands or just one brand. Recently, they opened the first franchisee Jealous 21 store in the north India, at Lucknow. Read Full: Jealous 21: Aiming to be the wardrobe solution for girls - Fashion - news - Fashion News India, jobs, network, apparel, business