With the pop of a lid POM Wonderful's latest offering gives consumers an
size ideal for the whole family to enjoy any time of day. The introduction of POM POMS provides easy access to the fruit while expanding pomegranates to a wider market of consumers. "POM POMS makes enjoying pomegranates easier than ever especially for time-starved consumers who are always on the go," said Laurie McCartney, CMO of POM Wonderful. "With the pop of a lid, POM POMS eliminates the need to understand how to open the fruit and offers a simple, fun way to enjoy all the benefits of Wonderful variety pomegranates." US: POM Wonderful launches POM POMS fresh arils

