Fresh Plaza: Love My Salad is one of the 10 nominees for the Innovation Award organised by Fruit Logistica, the international trade fair that will once again be held in Berlin, Germany, from 8 to 10 February 2012. Love My Salad is the ‘social salad network’ that has been initiated by vegetable breeding company Rijk Zwaan.Lovemysalad.com brings together vegetable-lovers from all over the world to share their passion for salads and vegetables. Attracting consumers with features such as blogs, news, recipes and preparation tips, Love My Salad represents the 
perfect place for professionals to come into direct contact with the consumer. What makes lovemysalad.com unique is that professionals and consumers can engage in discussions about topics such as varieties, tastes and recipes, inspiring one another and ultimately stimulating the global consumption of vegetables. Love My Salad makes optimum use of social media channels such as Twitter, Facebook and YouTube. Image Screen Shot On Link Video, Source: Fresh Plaza
